Despite very successful anti-tobacco campaigns over the past several years that have greatly diminished cigarette use among tweens and teens, e-cigarettes and other Electronic Nicotine Delivery Systems (ENDS) products are rising quickly in popularity. In 2014, survey results found more teens used e-cigarettes than regular cigarettes: 9% of 8th graders, 16% of 10th graders, and 17% of 12th graders used e-cigarettes, compared to 4%, 7%, and 14% for regular cigarettes, respectively.

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